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We will be adding a link that will bring you to my checkout on the Pedders Site .
For now you can check out there products at www.peddersusa.com
We will be doing there Track Extreem II kit on a 2010 Camaro SS
Pedders History
The Pedders Suspension organisation began back in 1950 in Australia when owner, Roy Pedder, opened Pedder’s Die-Cast Welding Service in Hawthorn Road, Carnegie and soon after, moved to Claremont Ave, Malvern. Roy, an ex-RAAF (Royal Australian Airforce) World War 2 plane welder, began the business by fixing general household items, but with his skills in welding die-cast materials, found his niche in the automotive aftermarket in smash repairs and shock absorbers.
With the weakness of the early lever type shocks in Australian conditions coupled with the demand for his services in this area, Roy decided to specialise in the repair and reconditioning of shock absorbers and subsequently the business grew rapidly. The workshop was moved to a factory in Wren Road, Moorabbin, while sales continued in Malvern. In the mid-50’s Pedders Suspension became renowned for reconditioning shock absorbers that the rest of the automotive aftermarket trade said were unrepairable. By the late 1950’s Pedders Suspension had 15 people servicing more than 3000 shocks per month.
Pedders Suspension moved with demand and its reconditioning work gained wide acceptance. In 1964 Pedders Suspension were literally mass producing its own brand of shock absorbers by simply modifying overseas designs to suit local needs. The Pedders Suspension shocks featured altered internal valve rates based on specific market needs and these new shocks were marketed for the first time under the Pedders Suspension banner. Soon the shocks took on the striking red colour for better identification and by the end of the 60’s; Pedders Suspension shock absorbers had grown in reputation and popularity.
In 1972, Roy’s eldest son Ron took over the company. In 1974, Ron took the next significant step and utilising what the company had learnt from reconditioning other’s shocks began designing its own. To support this radical step, Ron Pedder saw the only way to ensure good distribution of his product was to open Pedder's own stores. This strategy paved the way for the commencement of aggressive franchising to support Pedders Suspension own homegrown brand. This move made Pedder’s unique worldwide in that it developed, manufactured, distributed and installed its own product through its own retail chain.
Today, Pedder’s is headed up by Ron Pedders eldest son Mark Pedder who took on the role as Managing Director in early 2006. Pedders now has over 120 locations Australia wide, most of which are franchised. Pedders Suspension has recently expanded its export markets to now include shipments to partners in Korea, Mauritius, Thailand, Indonesia, Kenya, Dubai, New Zealand, South Africa, Malaysia, Cyprus & the U.S.A. Pedder’s employs over 330 people Australia-wide and has suspension products for the majority of vehicles on our roads today.
Today Pedders Suspension has come a long way from a backyard welding shop, and most if not all of this growth has been due to the determination, dedication and foresight of our most important asset - our people and our culture.
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